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		<title><![CDATA[Hooked Gear: Latest News]]></title>
		<link>https://www.hookedgear.com.au</link>
		<description><![CDATA[The latest news from Hooked Gear.]]></description>
		<pubDate>Wed, 29 Apr 2026 18:33:14 +0000</pubDate>
		<isc:store_title><![CDATA[Hooked Gear]]></isc:store_title>
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			<title><![CDATA[The Invisible Danger: Why your 'Sun Shirt' might be Failing you?]]></title>
			<link>https://www.hookedgear.com.au/blog/the-invisible-danger-why-your-sun-shirt-might-be-failing-you/</link>
			<pubDate>Thu, 12 Feb 2026 13:55:23 +0000</pubDate>
			<guid isPermaLink="false">https://www.hookedgear.com.au/blog/the-invisible-danger-why-your-sun-shirt-might-be-failing-you/</guid>
			<description><![CDATA[<p><img src="https://www.hookedgear.com.au/product_images/uploaded_images/arthur4-2020-11-08-04-17-53-utc-.jpg" alt="Official ARPANSA certified lightweight, quick drying fishing hoodie" title="Black Flame Sun Safe Hoodie UPF50+" width="500" height="667" /></p>
<p><strong>Introduction</strong> You&rsquo;ve seen them everywhere&mdash;cheap fishing shirts at the local market or on discount sites claiming "maximum protection." But here in Australia, the sun doesn&rsquo;t play by the rules. We have some of the highest UV levels on the planet, and a shirt that "looks" sun-safe isn't always doing the job.</p>
<p>At Hooked Gear, we don&rsquo;t just claim to be sun-safe; we prove it. Here is the science behind why our gear is the gold standard for Aussie anglers.</p>
<ol>
<li><strong> The ARPANSA Difference: No Guesses, Just Science</strong></li>
</ol>
<p>Most brands "self-certify." They guess their rating based on the fabric type. We took a different path. We personally authorized and paid for independent laboratory testing by <strong>ARPANSA</strong> (the Australian Radiation Protection and Nuclear Safety Agency).</p>
<p>Our fabrics are put through a spectrophotometer to measure exactly how much UVA and UVB radiation passes through the weave. The result? Hooked Gear is officially certified as <strong>UPF 50+</strong>, blocking over <strong>98% of harmful rays</strong>.</p>
<p>You can actually verify us! We are proud to be featured in the official <a href="https://www.arpansa.gov.au/our-services/testing-and-calibration/sun-protection-buyers-guide" target="_blank" rel="noopener" title="Australian Government Sun Protection Buyer's Guide">Australian Government Sun Protection Buyer's Guide.</a></p>
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<p><iframe src="//www.youtube.com/embed/cS-b8mtc_gw?si=vjr_5lHOLh1Tr35J" width="560" height="314" allowfullscreen="allowfullscreen"></iframe></p>
<ol start="2">
<li><strong> UPF 50+ vs. Your Standard Cotton Tee</strong></li>
</ol>
<p>Did you know a standard white cotton t-shirt only has a UPF rating of about 5? That means it&rsquo;s only blocking a fraction of the sun. Once that cotton shirt gets wet or sweaty, its protection drops even further.</p>
<p>Hooked Gear is engineered from the fibre up. Our <strong>Super Lightweight (115gsm)</strong> fabric maintains its "Excellent Protection" rating even when you're soaked from a saltwater spray or a heavy battle with a prize catch.</p>
<ol start="3">
<li><strong> Engineered for the "Aussie Extreme"</strong></li>
</ol>
<p>Protection is useless if you're too hot to wear the shirt. That&rsquo;s why we spent years perfecting the <strong>Hooked Gear Performance Fabric</strong>:</p>
<ul>
<li><strong>Rapid Cooling thru </strong><strong>Advanced Wicking:</strong> High-performance fibers move sweat away from your skin <em>instantly</em>, ensuring you stay cool even in the dead of summer.</li>
<li><strong>Featherweight Feel:</strong> It&rsquo;s literally lighter than a standard t-shirt, so you won&rsquo;t feel "swamped" in 35&deg;C heat.</li>
<li><strong>The "Black Flame" Advantage:</strong> Our darker designs like the <em>Black Flame</em> aren't just for looks&mdash;the dense sublimation dyes actually help absorb more UV energy before it reaches your skin.</li>
</ul>
<p><strong>The Verdict</strong></p>
<p>When you&rsquo;re 20km offshore or standing on a sun-drenched jetty, you need gear that works as hard as you do. Don't risk your skin on unverified claims. Choose the brand that&rsquo;s been tested by the best in the business.</p>
<p><strong>Ready to gear up for your next adventure?</strong> <a href="https://www.hookedgear.com.au/mens-womens-upf50/" target="_blank" rel="noopener" title="Shop the Hooked Gear Range">Shop the ARPANSA-Certified Hooked Gear Range Here</a></p>
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<p></p>]]></description>
			<content:encoded><![CDATA[<p><img src="https://www.hookedgear.com.au/product_images/uploaded_images/arthur4-2020-11-08-04-17-53-utc-.jpg" alt="Official ARPANSA certified lightweight, quick drying fishing hoodie" title="Black Flame Sun Safe Hoodie UPF50+" width="500" height="667" /></p>
<p><strong>Introduction</strong> You&rsquo;ve seen them everywhere&mdash;cheap fishing shirts at the local market or on discount sites claiming "maximum protection." But here in Australia, the sun doesn&rsquo;t play by the rules. We have some of the highest UV levels on the planet, and a shirt that "looks" sun-safe isn't always doing the job.</p>
<p>At Hooked Gear, we don&rsquo;t just claim to be sun-safe; we prove it. Here is the science behind why our gear is the gold standard for Aussie anglers.</p>
<ol>
<li><strong> The ARPANSA Difference: No Guesses, Just Science</strong></li>
</ol>
<p>Most brands "self-certify." They guess their rating based on the fabric type. We took a different path. We personally authorized and paid for independent laboratory testing by <strong>ARPANSA</strong> (the Australian Radiation Protection and Nuclear Safety Agency).</p>
<p>Our fabrics are put through a spectrophotometer to measure exactly how much UVA and UVB radiation passes through the weave. The result? Hooked Gear is officially certified as <strong>UPF 50+</strong>, blocking over <strong>98% of harmful rays</strong>.</p>
<p>You can actually verify us! We are proud to be featured in the official <a href="https://www.arpansa.gov.au/our-services/testing-and-calibration/sun-protection-buyers-guide" target="_blank" rel="noopener" title="Australian Government Sun Protection Buyer's Guide">Australian Government Sun Protection Buyer's Guide.</a></p>
<p></p>
<p></p>
<p></p>
<p><iframe src="//www.youtube.com/embed/cS-b8mtc_gw?si=vjr_5lHOLh1Tr35J" width="560" height="314" allowfullscreen="allowfullscreen"></iframe></p>
<ol start="2">
<li><strong> UPF 50+ vs. Your Standard Cotton Tee</strong></li>
</ol>
<p>Did you know a standard white cotton t-shirt only has a UPF rating of about 5? That means it&rsquo;s only blocking a fraction of the sun. Once that cotton shirt gets wet or sweaty, its protection drops even further.</p>
<p>Hooked Gear is engineered from the fibre up. Our <strong>Super Lightweight (115gsm)</strong> fabric maintains its "Excellent Protection" rating even when you're soaked from a saltwater spray or a heavy battle with a prize catch.</p>
<ol start="3">
<li><strong> Engineered for the "Aussie Extreme"</strong></li>
</ol>
<p>Protection is useless if you're too hot to wear the shirt. That&rsquo;s why we spent years perfecting the <strong>Hooked Gear Performance Fabric</strong>:</p>
<ul>
<li><strong>Rapid Cooling thru </strong><strong>Advanced Wicking:</strong> High-performance fibers move sweat away from your skin <em>instantly</em>, ensuring you stay cool even in the dead of summer.</li>
<li><strong>Featherweight Feel:</strong> It&rsquo;s literally lighter than a standard t-shirt, so you won&rsquo;t feel "swamped" in 35&deg;C heat.</li>
<li><strong>The "Black Flame" Advantage:</strong> Our darker designs like the <em>Black Flame</em> aren't just for looks&mdash;the dense sublimation dyes actually help absorb more UV energy before it reaches your skin.</li>
</ul>
<p><strong>The Verdict</strong></p>
<p>When you&rsquo;re 20km offshore or standing on a sun-drenched jetty, you need gear that works as hard as you do. Don't risk your skin on unverified claims. Choose the brand that&rsquo;s been tested by the best in the business.</p>
<p><strong>Ready to gear up for your next adventure?</strong> <a href="https://www.hookedgear.com.au/mens-womens-upf50/" target="_blank" rel="noopener" title="Shop the Hooked Gear Range">Shop the ARPANSA-Certified Hooked Gear Range Here</a></p>
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			<title><![CDATA[Why Slip is better than Slop ?]]></title>
			<link>https://www.hookedgear.com.au/blog/why-slip-is-better-than-slop-/</link>
			<pubDate>Sun, 07 Sep 2025 10:29:31 +0000</pubDate>
			<guid isPermaLink="false">https://www.hookedgear.com.au/blog/why-slip-is-better-than-slop-/</guid>
			<description><![CDATA[<p>So Choice tested 20 sunscreens for their SPF ratings and 16 failed.</p>
<p>Our 50+UPF Hoodies provide safer protection from both UVA and UVB.</p>
<p>Please click on the link here to read the full story;</p>
<p></p>
<p><a href="https://www.choice.com.au/health-and-body/beauty-and-personal-care/skin-care-and-cosmetics/articles/sunscreen-test">We tested the SPF claims of 20 sunscreens. 16 failed | CHOICE</a></p>]]></description>
			<content:encoded><![CDATA[<p>So Choice tested 20 sunscreens for their SPF ratings and 16 failed.</p>
<p>Our 50+UPF Hoodies provide safer protection from both UVA and UVB.</p>
<p>Please click on the link here to read the full story;</p>
<p></p>
<p><a href="https://www.choice.com.au/health-and-body/beauty-and-personal-care/skin-care-and-cosmetics/articles/sunscreen-test">We tested the SPF claims of 20 sunscreens. 16 failed | CHOICE</a></p>]]></content:encoded>
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			<title><![CDATA[What is the difference between SPF and UPF ?]]></title>
			<link>https://www.hookedgear.com.au/blog/what-is-the-difference-between-spf-and-upf-/</link>
			<pubDate>Wed, 06 Sep 2023 11:38:33 +0000</pubDate>
			<guid isPermaLink="false">https://www.hookedgear.com.au/blog/what-is-the-difference-between-spf-and-upf-/</guid>
			<description><![CDATA[<p>So there seems to be a bit of confusion about the difference between the terms SPF and UPF so we thought we would try and clarify here. Sun Protection Factor (SPF) and Ultraviolet Protection Factor (UPF) are two different standards that measure the effectiveness of sun protection products. SPF is used for sunscreen, while UPF is used for sun protective fabrics.&nbsp;</p><p>Here are some key differences between them:&nbsp;</p><p>- SPF only measures the protection against UVB rays, which are the main cause of sunburn and skin cancer. UPF measures the protection against both UVA and UVB rays, which can also damage the skin and cause premature aging.&nbsp;</p><p>- SPF is based on how much sunscreen is applied and how long it takes for the skin to redden under sun exposure. UPF is based on how much UV radiation passes through the fabric and reaches the skin. For example, a fabric with UPF 50 blocks 98% of UV rays, while a fabric with UPF 25 blocks 96% of UV rays.&nbsp;</p><p>- Material with a UPF rating of 15 would allow 1/15th (6.7%) of ultraviolet radiation (UVR) passing through it, blocking 93.3% of UV. For a person with very fair skin, this may not provide an all-day protection, hence the importance to look for clothing items with UPF of 50 or 50+.&nbsp;</p><p>- SPF can vary depending on the amount, frequency, and quality of sunscreen application, as well as the skin type, weather conditions, and activities of the user. UPF is more consistent and reliable, as it does not depend on these factors.&nbsp;</p><p>- SPF needs to be reapplied every two hours or more often if sweating or swimming. UPF does not need to be reapplied, as it lasts for the lifetime of the garment.
Therefore, UPF clothing can provide better and more convenient sun protection than SPF sunscreen.&nbsp;</p><p>However, it is recommended to use both sunscreen and UPF clothing for optimal protection, especially for areas that are not covered by clothing. We hope this helps you understand the difference between UPF and SPF. ?</p>]]></description>
			<content:encoded><![CDATA[<p>So there seems to be a bit of confusion about the difference between the terms SPF and UPF so we thought we would try and clarify here. Sun Protection Factor (SPF) and Ultraviolet Protection Factor (UPF) are two different standards that measure the effectiveness of sun protection products. SPF is used for sunscreen, while UPF is used for sun protective fabrics.&nbsp;</p><p>Here are some key differences between them:&nbsp;</p><p>- SPF only measures the protection against UVB rays, which are the main cause of sunburn and skin cancer. UPF measures the protection against both UVA and UVB rays, which can also damage the skin and cause premature aging.&nbsp;</p><p>- SPF is based on how much sunscreen is applied and how long it takes for the skin to redden under sun exposure. UPF is based on how much UV radiation passes through the fabric and reaches the skin. For example, a fabric with UPF 50 blocks 98% of UV rays, while a fabric with UPF 25 blocks 96% of UV rays.&nbsp;</p><p>- Material with a UPF rating of 15 would allow 1/15th (6.7%) of ultraviolet radiation (UVR) passing through it, blocking 93.3% of UV. For a person with very fair skin, this may not provide an all-day protection, hence the importance to look for clothing items with UPF of 50 or 50+.&nbsp;</p><p>- SPF can vary depending on the amount, frequency, and quality of sunscreen application, as well as the skin type, weather conditions, and activities of the user. UPF is more consistent and reliable, as it does not depend on these factors.&nbsp;</p><p>- SPF needs to be reapplied every two hours or more often if sweating or swimming. UPF does not need to be reapplied, as it lasts for the lifetime of the garment.
Therefore, UPF clothing can provide better and more convenient sun protection than SPF sunscreen.&nbsp;</p><p>However, it is recommended to use both sunscreen and UPF clothing for optimal protection, especially for areas that are not covered by clothing. We hope this helps you understand the difference between UPF and SPF. ?</p>]]></content:encoded>
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			<title><![CDATA[Test Greats Peter Taylor, Allan Border and Ian Chappell warn of secret skin cancer killer]]></title>
			<link>https://www.hookedgear.com.au/blog/test-greats-peter-taylor-allan-border-and-ian-chappell-warn-of-secret-skin-cancer-killer/</link>
			<pubDate>Wed, 17 Mar 2021 11:42:12 +0000</pubDate>
			<guid isPermaLink="false">https://www.hookedgear.com.au/blog/test-greats-peter-taylor-allan-border-and-ian-chappell-warn-of-secret-skin-cancer-killer/</guid>
			<description><![CDATA[<p>Check this article out</p><p><a href="https://www.theaustralian.com.au/sport/cricket/test-cricket-greats-peter-taylor-allan-border-and-ian-chappell-warn-of-secret-skin-cancer-killer/news-story/20ab94d0119a7cc6f97209ca2e5fc549" style="background-color: initial; font-family: Arial, Helvetica, Verdana, Tahoma, sans-serif;">Test cricket greats Peter Taylor, Allan Border and Ian Chappell warn of secret skin cancer killer (theaustralian.com.au)</a></p>]]></description>
			<content:encoded><![CDATA[<p>Check this article out</p><p><a href="https://www.theaustralian.com.au/sport/cricket/test-cricket-greats-peter-taylor-allan-border-and-ian-chappell-warn-of-secret-skin-cancer-killer/news-story/20ab94d0119a7cc6f97209ca2e5fc549" style="background-color: initial; font-family: Arial, Helvetica, Verdana, Tahoma, sans-serif;">Test cricket greats Peter Taylor, Allan Border and Ian Chappell warn of secret skin cancer killer (theaustralian.com.au)</a></p>]]></content:encoded>
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			<title><![CDATA[Channel Nine Summer Warning about Melanoma]]></title>
			<link>https://www.hookedgear.com.au/blog/channel-nine-summer-warning-about-melanoma/</link>
			<pubDate>Tue, 29 Oct 2019 09:33:16 +0000</pubDate>
			<guid isPermaLink="false">https://www.hookedgear.com.au/blog/channel-nine-summer-warning-about-melanoma/</guid>
			<description><![CDATA[<p>Get Hooked on being Sun Smart. Some very scary stats here - including the most common cancer for people between 15-39 is melanoma and 1 in 14 men and 1 in 24 women will develop melanoma.</p><iframe width="640" height="360" src="https://www.9now.com.au/embed/today/2018/clip-cjoqcjmb3003l0gppd25ex9ps" frameborder="0" allowfullscreen=""></iframe>]]></description>
			<content:encoded><![CDATA[<p>Get Hooked on being Sun Smart. Some very scary stats here - including the most common cancer for people between 15-39 is melanoma and 1 in 14 men and 1 in 24 women will develop melanoma.</p><iframe width="640" height="360" src="https://www.9now.com.au/embed/today/2018/clip-cjoqcjmb3003l0gppd25ex9ps" frameborder="0" allowfullscreen=""></iframe>]]></content:encoded>
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			<title><![CDATA[Make sure you are getting the very best Sun Protection from your fishing clothing.]]></title>
			<link>https://www.hookedgear.com.au/blog/make-sure-you-are-getting-the-very-best-sun-protection-from-your-fishing-clothing/</link>
			<pubDate>Wed, 21 Aug 2019 10:18:50 +0000</pubDate>
			<guid isPermaLink="false">https://www.hookedgear.com.au/blog/make-sure-you-are-getting-the-very-best-sun-protection-from-your-fishing-clothing/</guid>
			<description><![CDATA[<p>Make sure you are getting the very best Sun Protection from your fishing clothing. Hooked Gear uses ARPANSA - short for Australian Radiation Protection and Nuclear Safety Agency - an Australian Government agency to test its Sun Safe products. Check out their Video and article here;</p><p><a href="https://www.arpansa.gov.au/our-services/testing-and-calibration/ultraviolet-radiation-testing/fabric-testing">https://www.arpansa.gov.au/our-services/testing-and-calibration/ultraviolet-radiation-testing/fabric-testing</a></p><p><strong></strong><u></u><sub></sub><sup></sup><del></del></p><p><strong></strong><u></u><sub></sub><sup></sup><del></del><strong></strong><u></u><sub></sub><sup></sup><del></del></p>]]></description>
			<content:encoded><![CDATA[<p>Make sure you are getting the very best Sun Protection from your fishing clothing. Hooked Gear uses ARPANSA - short for Australian Radiation Protection and Nuclear Safety Agency - an Australian Government agency to test its Sun Safe products. Check out their Video and article here;</p><p><a href="https://www.arpansa.gov.au/our-services/testing-and-calibration/ultraviolet-radiation-testing/fabric-testing">https://www.arpansa.gov.au/our-services/testing-and-calibration/ultraviolet-radiation-testing/fabric-testing</a></p><p><strong></strong><u></u><sub></sub><sup></sup><del></del></p><p><strong></strong><u></u><sub></sub><sup></sup><del></del><strong></strong><u></u><sub></sub><sup></sup><del></del></p>]]></content:encoded>
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			<title><![CDATA[Another Cricket Icon with Skin Cancer]]></title>
			<link>https://www.hookedgear.com.au/blog/another-cricket-icon-with-skin-cancer/</link>
			<pubDate>Tue, 30 Jul 2019 18:37:29 +0000</pubDate>
			<guid isPermaLink="false">https://www.hookedgear.com.au/blog/another-cricket-icon-with-skin-cancer/</guid>
			<description><![CDATA[<p>Legendary Cricketer and TV commentator - Ian Chappell battling Skin Cancer. Read more here;</p><p><a href="https://tvtonight.com.au/2019/07/ian-chappell-battling-cancer.html#comments">https://tvtonight.com.au/2019/07/ian-chappell-batt...</a></p>]]></description>
			<content:encoded><![CDATA[<p>Legendary Cricketer and TV commentator - Ian Chappell battling Skin Cancer. Read more here;</p><p><a href="https://tvtonight.com.au/2019/07/ian-chappell-battling-cancer.html#comments">https://tvtonight.com.au/2019/07/ian-chappell-batt...</a></p>]]></content:encoded>
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			<title><![CDATA[Why our Sun Safe fishing Hoodies are so Special]]></title>
			<link>https://www.hookedgear.com.au/blog/why-our-sun-safe-fishing-hoodies-are-so-special/</link>
			<pubDate>Tue, 27 Jun 2017 13:32:27 +0000</pubDate>
			<guid isPermaLink="false">https://www.hookedgear.com.au/blog/why-our-sun-safe-fishing-hoodies-are-so-special/</guid>
			<description><![CDATA[<p>Our Unique Sun Safe Hoodies are Fully Zippable and Super Lightweight. L/Sleeve with thumb holes so they protect your, face, neck, arm and now even hands!&nbsp;9 designs to choose from and come in&nbsp;both Kids and Adults sizes. All&nbsp;can be bought online or&nbsp;check them out at our wholesaler/stockist page on www.hookedgear.com.au</p><iframe width="560" height="315" src="https://www.youtube.com/embed/2t-fVM5RBB4" frameborder="0" allowfullscreen=""></iframe>]]></description>
			<content:encoded><![CDATA[<p>Our Unique Sun Safe Hoodies are Fully Zippable and Super Lightweight. L/Sleeve with thumb holes so they protect your, face, neck, arm and now even hands!&nbsp;9 designs to choose from and come in&nbsp;both Kids and Adults sizes. All&nbsp;can be bought online or&nbsp;check them out at our wholesaler/stockist page on www.hookedgear.com.au</p><iframe width="560" height="315" src="https://www.youtube.com/embed/2t-fVM5RBB4" frameborder="0" allowfullscreen=""></iframe>]]></content:encoded>
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			<title><![CDATA[How many people knew Reggae Legend Bob Marley died of Melanoma?]]></title>
			<link>https://www.hookedgear.com.au/blog/how-many-people-knew-reggae-legend-bob-marley-died-of-melanoma/</link>
			<pubDate>Mon, 11 Jul 2016 11:23:35 +0000</pubDate>
			<guid isPermaLink="false">https://www.hookedgear.com.au/blog/how-many-people-knew-reggae-legend-bob-marley-died-of-melanoma/</guid>
			<description><![CDATA[<p><a href="http://www.skincancer.org/news/melanoma/marley">http://www.skincancer.org/news/melanoma/marley</a></p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.skincancer.org/news/melanoma/marley">http://www.skincancer.org/news/melanoma/marley</a></p>]]></content:encoded>
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			<title><![CDATA[Slip Slop Slap - Who remembers this Classic TV Advert from 1980?]]></title>
			<link>https://www.hookedgear.com.au/blog/slip-slop-slap-who-remembers-this-classic-tv-advert-from-1980/</link>
			<pubDate>Fri, 04 Jul 2014 08:00:00 +0000</pubDate>
			<guid isPermaLink="false">https://www.hookedgear.com.au/blog/slip-slop-slap-who-remembers-this-classic-tv-advert-from-1980/</guid>
			<description><![CDATA[<iframe width="420" height="315" src="//www.youtube.com/embed/gAu5wCTEBt0" frameborder="0" allowfullscreen=""></iframe>]]></description>
			<content:encoded><![CDATA[<iframe width="420" height="315" src="//www.youtube.com/embed/gAu5wCTEBt0" frameborder="0" allowfullscreen=""></iframe>]]></content:encoded>
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